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How to Market to People Not Like You: "Know It or Blow It" Rules for Reaching Diverse Customers

by Kelly McDonald

Published: 2011-03-22

Hardcover: 240 pages

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Reach new and diverse customer groups and expand your market shareThe standard approach to marketing is to look for as many people as possible who fit one core customer profile. How to Market to People Not Like You challenges this traditional thinking about core customer bases, giving you ...

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To Sell Is Human: The Surprising Truth About Moving Others

by Daniel H. Pink

Published: 2012-12-31

Hardcover: 272 pages

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#1 New York Times Business Bestseller #1 Wall Street Journal Business Bestseller #1 Washington Post bestseller From the bestselling author of Drive and A Whole New Mind comes a surprising--and surprisingly useful--new book that explores the power of selling in our lives. Acc...

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Rivka's War

by Marilyn Oser

Published: 2013-05-21

Paperback: 274 pages

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Russia, 1914. Rivka, daughter of a prosperous boot maker, seems destined by tradition for marriage and the humdrum rounds of shtetl life. Then war breaks out, and things go badly for the tsar's army. When demoralized troops begin deserting their posts in the trenches, one unlikely officer recruits a...

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One Last Thing Before I Go: A Novel

by Jonathan Tropper

Published: 2013-05-28

Paperback: 336 pages

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The bestselling author of This Is Where I Leave You returns with a hilarious and heart-rending tale about one familiy's struggle to reconnect.“Mistakes have been made.” Drew Silver has begun to accept that life isn’t going to turn out as he expected. His fleeting fame as the drummer ...

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Produced by Faith: Enjoy Real Success without Losing Your True Self

by DeVon Franklin

Published: 2012-06-05

Paperback: 256 pages

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STRAIGHT FROM HOLLYWOOD comes a dynamic business model for building a thriving career without compromising your faith. DeVon Franklin, vice president of production for Columbia Pictures, shares how being bold about his Christian faith while being driven and ambitious has actually worked in...

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Bandbox: A Novel

by Thomas Mallon

Published: 2004-01-06

Hardcover: 320 pages

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From the author of Henry and Clara, a dazzling, hilarious novel that captures the heart and soul of New York in the Jazz Age.Bandbox is a hugely successful magazine, a glamorous monthly cocktail of 1920s obsessions from the stock market to radio to gangland murder. Edited by the bombastic ...

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The Winter Garden Mystery (Daisy Dalrymple Mysteries, No. 2)

by Carola Dunn

Published: 2001-03-06

Mass Market Paperback: 256 pages

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The Honorable Daisy Dalrymple, writing about British manor houses, visits Occles Hall and finds it under the charge of the autocratic Lady Valeria, who takes offense when Daisy discovers the body of a pregnant maid buried in the garden.

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Death at Wentwater Court (Daisy Dalrymple Mysteries, No. 1)

by Carola Dunn

Published: 1994-07

Hardcover: 216 pages

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During the post-war turbulence of 1920s England, the Honorable Daisy Dalrymple shocks her family by getting a job writing, a job that leads her to Wentwater Court, a manor house full of jealousy and murder.

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* * * * Dramatic,
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Claire of the Sea Light

by Edwidge Danticat

Published: 2013-08-27

Hardcover: 256 pages

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From the best-selling author of Brother, I’m Dying and The Dew Breaker: a stunning new work of fiction that brings us deep into the intertwined lives of a small seaside town where a little girl, the daughter of a fisherman, has gone missing. Claire Limyè Lanmè—Claire of the Sea Light...

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Smilla's Sense of Snow

by Peter Høeg

Published: 2010-04-01

Kindle Edition: 482 pages

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Smilla's Sense of Snow presents one of the toughest heroines in modern fiction. Smilla Qaavigaaq Jaspersen is part Eskimo but she lives in Copenhagen and keeps to herself. When her six-year old neighbor is killed, Smilla doesn't believe it was an accident and begins her own investigation o...